Precision Marketing | Estudio Dandy
NutriBaby Digital

Precision Marketing

Through data analysis and strategic interpretation, we made sure that NutriBaby’s communication campaigns reached — and kept reaching— their intended targets. The goal was to hook those who were already after their products, but without hounding them with invasive communications. And a new clean, user-friendly and artistic look and feel designed by Dandy brought a whole new vibe to NutriBaby.
Implementing precision marketing campaigns of this type allows us to adjust the USPs almost in real-time while generating greater efficiency, both in the investment of the campaign and in audiences’ message reception.

NutriBaby

Is the brand of premium formula milk from the nutritional division of Roemmers Laboratories (the #1 laboratory in Argentina and Latin America, with global reach in the United States, Europe and Asia).