Precision Marketing | Estudio Dandy
NutriBaby Digital

Precision Marketing

Through data analysis and strategic interpretation, we made sure that NutriBaby’s communication campaigns reached — and kept reaching— their intended targets. The goal was to hook those who were already after their products, but without hounding them with invasive communications. And a new clean, user-friendly and artistic look and feel designed by Dandy brought a whole new vibe to NutriBaby.
Implementing precision marketing campaigns of this type allows us to adjust the USPs almost in real-time while generating greater efficiency, both in the investment of the campaign and in audiences’ message reception.

Head of Creative: Hernan Sen | COO - Chief Operating Officer: Valeria Castellano


Is the brand of premium formula milk from the nutritional division of Roemmers Laboratories (the #1 laboratory in Argentina and Latin America, with global reach in the United States, Europe and Asia).